TAG Heuer becomes Monaco GP's 1st title sponsor
TAG Heuer Is the First Title Sponsor of F1’s Monaco Grand Prix
TAG Heuer is celebrating a new milestone. The Swiss luxury watchmaker, owned by LVMH, has etched its name into history as the first title partner of the Formula 1 Grand Prix de Monaco. This partnership follows the company’s role as the official timekeeper for Formula 1,
TAG Heuer Becomes First Title Partner of F1 Grand Prix de Monaco
Following TAG Heuer ’s appointment as the official timekeeper for Formula 1, the LVMH-owned brand now also becomes the first title partner in the nearly 100-year history of the Grand Prix de Monaco — marking a historic moment for both the race and the renowned Swiss watchmaker.
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