Customers have different expectations for businesses of different sizes, requiring companies to tailor CX strategies to match ...

Jennifer Wilson has been SVP and Chief Marketing Officer of Lowe’s for less than six months, but her nearly two-decades-long ...

Active and lifestyle fashion brand Fabletics is expanding into Mexico through a partnership with Liverpool, an omnichannel ...

Costco will be the official retail partner for Peloton’s first seasonal offer, selling an exclusive Peloton Bike+ bundle in 300 U.S. stores and online.

When Jennifer Hyman and Jenny Fleiss started Rent the Runway, they wanted to disrupt the fashion industry. Now, as the ...

Beyond, Inc has entered a partnership with Kirkland’s to bring the currently online-only Bed Bath & Beyond back to ...

With the rise of ecommerce, DTC retailers are particularly vulnerable as their online-only presence provides fertile ground ...

A few months after joining Starbucks as its new CEO, Brian Niccol has brought his first Chipotle alum over to the new ...

Online fast-fashion retailer Boohoo is launching a strategic review to determine how it can best maximize shareholder value ...

Super Bowl connected TV campaign on Roku offers a playbook for brands looking to drive measurable engagement with TV ...

Connected TV (CTV) has proven itself as a powerfully effective performance marketing channel that any kind of brand can use ...

Generative AI is revolutionizing the shopping landscape to create more personalized and memorable experiences for consumers.