That was, however, before Zara perfume dupes entered the scene. As a beauty editor who is utterly obsessed with collecting fragrance - we're here to convince you that Zara has the best dupes available ...

“(For) $80, you can pretend that you got a Birkin ... in a December 26 video arguing many buyers may have purchased the dupe just because it went viral and was somewhat affordable instead ...

Walmart is selling a dupe of the Birkin bag from Hermès. This one is genuine.

If you purchase an independently reviewed product ... much more money than the 1-2 real Birkins they sell a year: an $80 dupe that has already flown off shelves since dropping online this month.

Which is why so many of us keep an eye out for a suitable, pocket-friendlier dupe. And it turns out even ... combo to her 2 million followers - and you'd never be able to tell she isn't wearing ...

After the festivities, it feels like ages until payday, so you're likely looking to spend ... One woman shared a high-end dupe from Primark, which set her back just £6, and claimed it "sinks ...

After the holiday season, with payday seemingly a distant prospect, you're probably aiming to minimise spending on personal luxuries. However, in the realm of beauty products, a lower price doesn ...

As the dupe market expands, it raises fundamental questions for luxury brands: Should they adapt to capture aspirational consumers or double down on exclusivity? Moy posed it best: “Do they want to ...

Since becoming a freelance writer in 2019, Emily has developed significant experience covering viral pop culture ...

Walmart's 'Wirkin' bag, a dupe of the Hermès super-luxe and exclusive Birkin bag, is causing a stir online as influencers and social media users debate ethics behind the product Charmaine ...

The Wirkin celebrates the dupe as a triumphant American scam: You can’t believe that you broke the system, and, of all places, it was Walmart, not even the upper-middle-class-approved “Tar-jay ...