UPDATE (07/25): Ahead of tomorrow's opening ceremony for the Paris Olympics, James has been spotted wearing a patriotic ...

With less than a month before the release of the next edition of his signature shoe line, Los Angeles Lakers star LeBron ...

Early in 2023, juggernaut esports team Faze Clan made its Nike debut with a collaboration on the LeBron Nxxt Gen. Another ...

After the Los Angeles Lakers cruised past the Minnesota Timberwolves in Tuesday's season opener, Nike appeared to troll ...

LeBron James and Anthony Davis debuted the new colorways of the Nike LeBron 22s during the season opener against Timberwolves ...

LeBron James continues to dominate the NBA after two decades, investing heavily in training and recovery. Now, fans can ...

Explore Lakers Star LeBron James' Nike deal and other endorsements contributing to his $1 billion net worth and legacy.

The King’ has officially been dethroned. On the same day LeBron James and eldest son Bronny made history by becoming the ...

Nike and LeBron dropped some subtile hints during their unveiling of the Nike LeBron 22. Check our Sneakers news for more ...

LeBron James appears to troll the Toronto Raptors in his latest shoe commercial for Nike by crushing a toy Raptor in a hydraulic press ...

Learn more about the historic sneakers worn by Los Angeles Lakers teammates LeBron and Bronny James on NBA Opening Night.

Entering his 22nd year in the NBA, LeBron James will be debuting a new pair of shoes that will “match James’ powerful and ...