Creatives reflect on the maverick filmmaker’s profound impact on advertising following his death and we look back at the surreal and boundary-pushing commercials he directed.

If you’ve been looking for a new one, let me fill you in on the most popular scents that everyone is wearing right now. While ...

That was, however, before Zara perfume dupes entered the scene. As a beauty editor who is utterly obsessed with collecting fragrance - we're here to convince you that Zara has the best dupes available ...

We're in for a good-smelling year as the experts predict the standout notes and scent profiles we'll all be spritzing ...

After a 'strawberry girl' year and amidst our ongoing fascination with gourmand scents, it makes sense that strawberry ...

If smelling like a sugar-sweet treat is your perfume M.O., the gourmand fragrance category is for you. Gourmand refers to any ...

Boots shoppers are rushing out to buy a 'delightful' fragrance that's now better than half price in ... is a less floral option that is popular with fans of La Vie Est Belle. Black Opium by YSL, now ...

Winter brings a craving for cosiness and comfort, and scents are a perfect way to evoke just that, enveloping the senses can ...

2024 was the year of fragrance. There's over 1.7 billion views on #PerfumeTok. Dozens of new brands hit shelves (Noyz, Tsu Lange Yore, 5Sens), many made triumphant returns after years away ...

here are the fragrance trends to look out for in 2025… “2025 is expected to continue to see the rise of berry notes in perfumes, as seen in launches such as cherry-infused YSL Black Opium Over ...

Olmo's future has been the subject of intense speculation in recent weeks amid claims he could leave Barcelona in January, less than six months after signing for the Catalan club. Olmo was a £50m ...

with Coffee Break by Maison Martin Margiela and YSL's Black Opium being some of the most popular. Since it's such a new fragrance there aren't any reviews on Superdrug, where you can exclusively ...