Starbucks reports better-than-expected quarterly sales as turnaround efforts begin
Starbucks on Tuesday reported better-than-expected sales in its fiscal first quarter as some of its turnaround efforts start ...
Starbucks changes: Mugs, macchiato and a new vibe test Niccol’s big plan
The condiment bar is coming back, and diners will get unlimited free refills of iced or hot coffee whether they’re rewards ...
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Mike Grams and Meredith Sandland to Join Leadership Team at Starbucks
In what promises to be a busy week for Starbucks ahead of its Tuesday earnings, the brand followed up Monday news of in-store ...
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See you latte: Starbucks plans to cut 30% of its menu
Starbucks is trying to fix falling sales by changing its vibe back to coffee-house roots. The new CEO says parts of the plan, ...
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Starbucks plans corporate layoffs as part of turnaround
In a letter to employees, Starbucks Chairman and CEO Brian Niccol said ... the company brought in Niccol, an experienced marketer who previously led Taco Bell and Chipotle, to help it turn ...