Skyrizi had an estimated national TV ad spend of $367.7 million — the highest ad spend of any brand in the top 10.
Some members of President-elect Donald Trump’s inner circle are gearing up to battle 'Big Food,' or the companies that make most of the food and beverages consumed in the United States.
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Health policy experts say advocates and legislators are now focused on how to defend progressive California policies.
N-Power Medicine, backed by Merck GHI, announced the acquisition of Syapse Holdings. Samsung Biologics and LigaChem extended their ADC services deal. Publicis Worldwide merged with Leo Burnett to form ...
Declining birth rates, staffing shortages, and financial pressures have led 56 California hospitals to shutter maternity units over the past dozen years.
Donald Trump’s pick to lead the federal health agency has vowed to replace hundreds of staffers and shift research away from ...
Anixa Biosciences CEO Amit Kumar discusses the biotech’s plans for advancing a breast cancer vaccine in 2025. The cancer ...
Advocates, doctors, public health officials, and researchers worry such public health bright spots in some states are fading.
Sinclair joins VCCP from Grey Health and Wellness, where she served as president for just over four years. Creative agency ...
E.l.f. Beauty partnered with Amanda Nguyen, the first Vietnamese and Southeast Asian woman astronaut to go to space, for its ...
The pharmaceutical company’s latest partnership with Incremental and Skai drove a 32% boost in iROI, delivering nearly a third more sales per ad dollar.