Haleon’s pilot run of the screener analyzed 1,500 pieces of creative for the Panadol pain relief brand across nine markets.

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In addition to reviewing the mammogram for breast cancer, would the patient like the radiologist to examine the images for heart disease risk?

This year’s HLTH conference brought together thousands of leaders from all sectors of healthcare to network and hear new ...

In today’s fast-evolving medical marketing landscape, artificial intelligence (AI) is transforming how strategies are ...

Agency leaders Mike Rosich, CEO, Current Group and Josh Hoekwater, SVP of client experience at Genuine, unpack how to bring ...

WPP’s PR division saw an improved performance in the third quarter of 2024, growing revenue by 0.5 per cent on a ...

Havas’ net revenue declined by 0.5% in Q3 2024, from €654m to €650m year on year. Parent company Vivendi declined to provide ...

Voters in 10 states will consider whether or not to protect or expand abortion rights in November. That includes battleground ...

J&J said its latest TV ad, which highlights the psoriasis experience among people of color, is part of its broader effort to ...

A new campaign from the Center for Reproductive Rights uses Vanessa Carlton’s 2001 song “A Thousand Miles” to illustrate the lengths required to receive reproductive healthcare. Over two minutes, ...

Weber Shandwick and Golin saw “continued growth” in the quarter, which was an overall disappointing period for IPG.